Job Description
The Lead Social Strategist is a senior individual contributor who owns complex, high\-impact social media programs for our clients. You will lead organic social strategy, community management, UGC, influencer marketing, and affiliate marketing across a portfolio of accounts, translating business goals into integrated strategies that drive measurable results. ### **Description** **About ZGM** Zero Gravity Marketing is a remote\-first, full\-service digital marketing agency headquartered in Madison, Connecticut, with team members across the country. Since 2008, we have grown into an agency specializing in SEO, Paid Media, Content Marketing, Social Media, Email Marketing, and more. We are Google Premier Partner certified, MOZ\-recommended, and 5\-star rated. What drives us is a commitment to strategies that are unique and driven by what works, using real\-time data to attract the right audience with the right message at the right time. If you are a creative thinker who is energized by results, we want to hear from you. **About the Role** The Lead Social Strategist is a senior individual contributor who owns complex, high\-impact social media programs for our clients. You will lead organic social strategy, community management, UGC, influencer marketing, and affiliate marketing across a portfolio of accounts, translating business goals into integrated strategies that drive measurable results. This role has no direct reports, but you will shape how our Social Media service line operates by mentoring peers, sharpening our playbooks, and setting the standard for great work. **What You’ll Do** * Lead integrated organic social media strategy across a portfolio of client accounts, from quarterly planning to platform\-specific execution. * Develop content strategy and creative direction that keeps clients on\-brand while staying current with platform best practices. * Build community management and brand reputation strategies, including sentiment management and so